2019 was another bruising year for many American retailers, despite healthy consumers and a strong economy.
dollar general corporation
Dollar General remains one of the fastest-growing retailers in America, attracting customers with rock-bottom prices on snacks and household goods. It's so confident in that strategy that it plans to open 1,000 new stores in 2020, just as it has for the past several years.
As dollar stores sweep across America, they are facing growing scrutiny from opponents who argue that discount chains stifle local competition and limit poor communities' access to healthy food.
Dollar General is turning to a new strategy to push its budget-conscious shoppers to spend more at stores and attract wealthier customers hunting for bargains by expanding into home furnishings, kitchenware and party supplies.